News briefs
May 4, 2016
Personalized Burberry scarf for James Bay
By Staff reports
Today in luxury marketing:
Burberry tightens brand strategy in US turf war
The brand is more reliant on contracts with department stores to sell its products, leaving it vulnerable to markdowns, reports The Wall Street Journal.
{"ct":"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","iv":"8f9250d513c8fe17f4b4f8836f41c8f9","s":"b4aa445987dfdab3"}
Share your thoughts. Click here