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Automotive

Cadillac brings live showroom experience to digital devices

March 22, 2019

Cadillac Live Cadillac Live is one part personal shopper, one part live interactive digital showroom. Image courtesy of Cadillac

 

U.S. automaker Cadillac is looking to change the car-buying experience with a live digital showroom that facilitates one-on-one interactions between consumers and agents.

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