Retail
September 7, 2021
Thanks to the Delta variant, COVID-19 is lasting longer than most retailers expected. But how does that affect luxury brand strategies moving forward? Image credit: Shutterstock
{"ct":"7kqqDQSQrBCcFGLaly4Nb\/wMdfXfmZzdOXdJyNs4Lzeny80R6IiYOdH5bwXn5IfqzZhXDl1BV\/dP\/ob3B5NuWK29s4CitSKgwYe\/evRYvUqkB2O5fwkYAxgS+uLODFrXvQhe2dLG1ddZKLZRC+dTNzZFUL0HZuXBWey5BY3Bj7mnAmToGOCleV7vSu6Hwbk9kqhS7sy4CYn7kIdurmTmohhYcpf4dLllW4d46MpD7kJ+qITyfEJVWE8sqJF+fzbpwlcvPHTCP6A7hsaUgvcs8g3E1OWAghx42yJ8kBD\/\/eFeYoicx4\/1ZnQAPb4\/DvMOgrXdPEbMI5b3Gjc6YKqFtVE7lCpwdfsSXDcPUVTg2fnMlKSTpPy2T9CApOOV+rdxpzU+Hrg4Q451lNKPUPBqKkx6TMIa\/Yir4U7Am2zWXfntY2zi6etAR4zR08CN2eXnzwY28EpjUYLGuwQ3pnGDLz5ZEGCSMBBsxFA+AVJlTSwLOuUcdfQGaWct0ljyPZRNuYOkzsVL4eLBBRJBeMVkZyKl2e2J16FTfooMw5DjtDAJelBCac735JjR+2PUPFA9\/wnJgXW6+f3O8wC5P5C2UnBthZr+WdrNmTUaNjF5slv3wPgXyJhINxk2E2HjtISkKs8c+zONkPkzo6zHDnSzNfAFpRJX5iBqYpf5sKrXRcDAUbN8LteGZ3ixBXhnSeRsJI6hojmWu7yfDhVjKbeDMNyCONXFwJgWXulS+Ux7WN9\/m2ZXh2\/Js4sG0M+8FOLj\/3m4DoX8DOu5kuqzXFGaxAZXZUF3MUscbCPkK2tYjL+hwtM7bWPR9xfAjQH6sSzY32xs5vP9qZcpyEu6TF55tGzIOXDszuaXnZgJueq8TZ78BuofYKKcFLoDmO8f2UEiZk7Bjt9d01\/QEtI4iSS\/Ea94gqp7iyDdEWhTev\/vb4aQqAICG7\/S+7QNeNW8IelPXTZDmWKUX6utgP8\/7GHXGhvNQ1o\/9daD7k6Lo6d1iao3fEHbZAADhZ6zVtOwwayLe\/3y\/rLswQBMVJL5E20Hsis0TpGZ99R6dMupokJvgtYngMdz8h4C4\/7PrJqmbpZbKQuN24JIQUCyX0WMDJBnOL7Pw+Ji\/y7hyYGOStR054DkNDNb1RjOouwXznOL7o65xATKwVxcdt1a7opK5FPI2BR4o8DBkRm3+TMLwl0YB+Je\/GWhlUmPF+abAzIu+tSrcvEdoS3pteYX2+MKkYZsHQu28nwaDSrCi7TcJd47baYj78cUKLV6K6w030tgOW6nd99hf7YfA5lQH08KoOqnsW8INqvKSTKUuT6TCw+VzICr6LOwzmgtG9jKnkG3j9S5cGvuiyvAJDKkwvbObwsYOP\/YqIS2jhzRvhN6Kxu6K0mGdNE9\/lGDS\/W\/NLE6m+VFOY3AKSh\/BZZOhWirNxFNdac3B8Gcl2dsORy58fmFYMBIi2l7Re53OW9OgkNaSZBuLfu1hV6TNWFbntAWkvlS9Qh\/RS+i8gC68g1W03TEjDmVBFGfl6m8LoBlartW+fv1vSE7BlUZYGKro244nEApGQUgEq27Vt1wkoYo7SHL\/nc0WtA+IIId9pv9Fzyaa7KbYGCkKzxift7ld6Dj4v+BTJf83GUCoXOo8lkYEHJnEK\/MLDXeJxqkRJzxHj+3NqW+BFa1gwj3Dn9SScbQjsz\/BgN+EaxVRuQCiE5a\/hiRTGYVtUeNq6VHPJGGmN5aOS+2fn95G8ScwEfI\/Su6Y\/Smj3\/pYD+3VAeQR3ugamcCLswoNqmPFvf+czCjDkwyX0hGH1xDqsTA2o\/35MhjTaX\/uGkrm3mirUVxoarzCkoQxOtnP55n\/z8UYro8ggPhLn4VPWALRBPiRrW7WOrAwWiE1lYaOgIrfNuHHcuwMaE3BD4UeCVv6A+6xLGlVFvPNt4CuD7BLSFD04UUxm5ZHuytM8mTIUvAVn56yDV+GFzlgcJUsxATJHxp6PzrSwVGmKQntiE\/wZi6623Hv5CjNgTVBvgakHNhKQ8voIZeRZieFDPVYj1v6sSm\/cZVPz3g4UbylyFnvpdbbdI6jpQ3q5bR8u5Y14Y6A\/N3bkrHnRnyzENYlW9++96jNeKOa+rkBNGk36j5iGIkNzpLnoHo915odbCSHHLY8qwq38K8cP+Fc4oqNs3FL5UcUnZ38TXeOVkVYqDAwfTMwdjsIy0zkXHVOtRbBcVLr1p4mlkW1DlPooMo\/L1qmkrlpjwrvW6AWYCO31EsgXGUjaW65qr+wGG3NCO1Fxh7EIVwR7FPM9VTwibuGYqzrXRQAadh1PYRwohMZMOxhHjQeFT7EdUnY\/AzH6AkdqAsAMeRvJEGJwmgwwKfs4UXOBQsHqGb7V0lnufjPmcvJef9T2Eof29yEdQjQEtxf2+41wQiyJ9bKoz7ZzWvS\/v3YFJs2E4NGZgv\/SmYgN8X8H5YTRKbPHiAjkbAZIefddfzMcQCeNLBLNPKKyXcTTRFdGsGaRgwADT8\/hUKKtGAcDayRQT8sn78A49SttQaQY+W4rz7lTAjzfWAFnnHvBFV1kK+Nfc2UvNPpTEiF7CzgsjgWYRsgeT7x\/CuZaiqfALsNMRUhqA6Ld\/SfchAqQu2qyxQ7NbQfDaTDYJfpg2yytW2b72hgWZD1NV7xOSO\/538ram3UmyqXZMV7SwDVAG7a9IKGbhIGgCZ5pZE80iN07+OzKKzGnc8WLtdd7IsgGUjqydaj5Bodkp7ru0WjrHrHJI5qAmxL9pZfPSZ0QeAk70UuWap1utUVuTHFCz8gHVLf1duZbaDkLaVnv9mcaPWBng4v6L5RCDFqPXTm6l6bhFhhlggACSvgo9n3Y15xM8UyL88UHLmNqvI2ACgQT4Jnebc4NLBI+++gwRhIs2vSmiuO4xlz1SxUSdcaPX9LHiZcI8W\/ChjQ5bpr9YnSHB8lWHa+skoYlCe8e6M9TA2ityOXow79r4s1pfaMQBeT65H25GQOF\/abyzvGut5xnely3+7X1yNK0FkBeEweknSnyqniJYKptqglSEKQRCdftVlbrecwc8M8r3Hak4x00dNj82+uvacQwaA\/MM9n+mrN6I\/IIp822S+H5x9u2B3eL4dyNUX6i\/6yFZ\/rejbuZqhoO6\/3KSfMunW+H18v4Xsqs6zEPZ1i4n2FdYkj3reE3OE7OrsYj53NCdrHDAtRPsCDJ4Hx+l2FKuERbZXfWCashpZ++OV5OAS+ivb1VyikByDpgFlRXarnmanZxkgFN3oNd\/rK3B+MN6oNAym6pHZYG3gmyACF25DmnTl+S6nIVAM5Deona+4v4KP0rWAwUnGh8\/BdRrKyySkyEHdoWLM65LecxigBLtGPiJXK2+i33ltP978ToGsG8CsvZSZ+LgNGxc9n0uGmoVJs9DnokEzWB\/7Oy32wnObbtfdMKTNkqnQiknXWY+LjMGp4\/katXbqGp2HhkgVBL8i1OU9cFmcoUALxz0wnlz1wuIK7Ngx+L51ckb+hBjvY9bwsKJcXhfQg+x+PhQ8pRNYJEODVsDgABiu53YxmiE++vqGYjWYg42aVeQzFOdctiLPaoZ+x5fiH9QyIVu5jAZnGLXhN9vqB+7CBcr5TzkqHaB4jQGN0t9WB410mRK7GM5muwhmSoZ0mxjHsbiUwvmzidk9wqKJVkTHW6Sdv4o+QsPg20fTEDP7hRMTCahhy3eOTMuDWewnmQ5SMIyXQy0FE1OUDZSQZIqW6\/Bi6Gm+gKsf1NJTmWI3Hxn9\/Mam2Xg3jgZiy9oZWdJlD+o8VsEqp+eTKoWeSFe1ILZdaw6S00LGfrDcPcjE510GUeOw5aGo3+vvemI+BecR1xZszTp69HUhVcMMvnlZ0uwTLflq6Zzmb07ToZDQW8p7stUloRsgzIpLdfCX+xHgEnOB6hBLgqIJmX5MwSeN7kr\/rCM+iBfDMELOMKPmbfFPFFSJ0uM5o3KNA9eA9lwKazYOA9WKj38+AHz+k3\/b2ERR+AX\/KgSPUB678hyR3DWdpzg\/01J55jhWvA1sAQTXZXNvpzeSmIqOArSKFgCWI9AHtp7s9X+0bNkM02f58PWH1SBIZ+1QPbBMsLEYVndGoynQ31G4A3hMabRodJov4YxVgUM6m9OAfIfqtJV\/pX2ad6n3of1qKhFRYO4UX6UW5p0Ph0FEEF3I58S1+JBXak5LkZLw7FF0fkm6PcbYuNog1uoOJNEVEwLcodNswzs\/DpAZLMqChte+vDchCU8pAz9ZxRCZeoU+xdxN9L1Whqe+HN8EqiLWTvtxWG+YALiTvCFcPABzdkJPPvMYCts8urv4DzAUpUjN05maPvROK+UrlyfJy4H\/kG0tmJJrf0gDoe3PjIjgyyMe5LnPFlvaGEfpjs4N6SLLJGcgC+fVOdNiVS65WJ+stPuTjSQwCI7nFU4ZeJvNBkrkJ7QAbzSpRHgIWq1rVjGn86GmOxKS3C15pvW\/6MJUSaRvyt9aeMwlMxUZEzTMDKNLOQsKVk8O5\/dNyp+TiEaOT8O5Ll3jcIXxCbYy3keww2rYTwi8iqZz1FzVC5gvpYxs8AJY03pg9EZSalYzoIQyEUlnKfs3li0o4OUa7NuSNzUjwSGNCBnoLyh0kkp2Ks4Re+UGpuz1vqLLzr34w0KsxsZHqMCIARfWUUFehFFOVQQ3yoUGUezv9uSVkfNPFMFnfXHt6lnejpWeMuJjklWxwVv47baGZdnEe2UgEVD5UqgOlqQxkzlrwdkGSInDNlgsKe2BakHi4o1N1WgI2JS3cD84hMQQEY2EsYXU2ExLtJItTxv93azGgn8Y44gUW4bOgVpccsVqm6ABTXAOnpVUsiVsTSdc4RWoriZtAaLhQQ39usReQBlfnb4Nef\/UvPN6J7YG0rs4eo+jwWx+o09bKtRg9cvCScSsosdRCY9VA+d0AJfrq5WKhIdSChfSxQ47UQQ\/PXq2y0df9inf0PiQJQyJo2kZntgQ3hSAcZnDVhkQTTGd1RNTrzGbedt+C4K\/ZkXJDFvF4Vd5OorP2eQ0vUP6YZZ\/ghy4QdKweTUfxqfHurjeoGqgqAWA9+WT8ep8j+Yf3060OIlS77R14LtXZqck8OmeOwi91DpHNoneQX3irnI074EsD5F07dpng4q94BzahvHrZkAc1xB0Iy94fIvRYYQ02AtAQNYwry7adroEXaVDe4s7bkAHgFgJD4PysVOQAai9XcR8t0LCv2lN8qK8S2zzhBxXoXT5rMFwbsDAeuC5CVMkAhuws2YUyZqY6FdSCSajGzmEpvN4KKeRGHUNw7etqJS6kYZUoaJhTEQ3EkcptyzlmFPJGDo54v3moPE543M\/KYH9JBOVqQDQWyvfZcf3Y5oOILHJ3fBvo+a81e3HouWlpF3\/txJfX4rSGm9vA2JQQtrIDQ8ex8W+zc7ZRwBd5GUojf40uhtP6teMeDZ6P4mznQuMTdOYgVJ+kGkd\/DjpaHy5xgf8pHRR9H4Vj4NteW2\/TVriGgz5W33CGzGEJj7VTasj5oo\/9zHifFBeQg1LxjHfJNAuS9p7tLTdq0Kzjk8f0Y65ZC9dh3Qeo1i4jRIlnWMf7ZUg0zNbqR\/MVyeBlRxmfAYvOhSwvXACNNJI4\/+7IkQyvhyT4OHbtsYm55uqFlrYzgAMMXtjXEqDt4yYJBI4mU39UGKsECouvfW9XZeMG\/XXw1TNO96lWhZnA0Ol0mE00oUXBio9EtTPqYY5z28Y\/ESqyL0kmurutw+MuyCQoxU9Ij2376KcLn8MTDRdMPf9wkGn9i4QVqbJ0RfqvJFkG14jVQrypy32mpojfgyskPdvYX5cfvUFFV+NWKIgzS9j\/4UTh74cmMMtIsDmKxpiDnP\/7kwFadSRORmJWZH9xmZiAU7iM\/YQD20WzDVZS2OZs5QVfyjIl14\/ZPmJymO48aVBtL\/3KzWDkZmgR2zMfe7X\/OmaeBuv62+DYGE4aYndTU9XzJCspzLQBtRp1dlR73aFucFP\/ho0qMGFw+6+E4zALZMpvpFCW1TdhFWhuHL36tvuMHJ0+AJ5vOMSfh+m0smAv0K1dXA6yNB6FfRLu2tLEK\/x4Pxpoe03LPu9StedA2m\/JqxN3Ex69czOzM7+ga2VPNAGucXYiRIcOxVKc3LRlbklhIT1j0eexyHexIec+nj0KVcjCBkurAMx9x+mP+MfES0MXjdR9QP3JnF62FfEqSIRZSz\/ZGXl2r8ndlhSR80KSnHNPGRtcr4owceLomeP\/91fejv8bJQZSQzcY3nPzswyLG4j33XkBQl1XC948ROYP9vf0yXQYLEsVLW7N5uEgy09q5n\/YaotEy\/XTxA9sl3mhw3J1TY20+HlH+L5FZpKEzHNAXkDaHlbpUWRJnV\/RicL0xDctCYxvhczJUUgyQrIh4mS\/syzWmjm7RlAAhyKTi9DHqaYDtSRJdgkNb0CRdwPbUuqWfz3EB2NcDPQeCgjiaHb4pvt3HbUZdQtE5z8T4WOFzHpYYOZezT0aS4pyxv8XVKbaqSPva6h+\/kZ8Qz92amcnTMOUbEoTb+9wIM83vgrWQ86HDZrN0nioklSjXgQv+w6f7q2jGVCbgmqnz708ORQ1j2HR+nnmcC2VpdNTlCO1q4geEOhGrw8rmqz\/x\/VGV5UloidGt8EJSCJmHa\/lWJjDfMxtPr8IzNK052fTxqynoJkqpWmW\/WBVyoYw\/2r1ntnRb6XUdlWnSMbSE4riFtLyami6ruYD\/tqMgyv3aH4","iv":"79d1c1df46b562f1c6d1141b41e09e25","s":"14c327896883dc8a"}
Share your thoughts. Click here