Research
July 24, 2025
Personalization and digital sales channel transformation could be key to the industry’s financial future. Image credit: EY
By Zach James
With the luxury goods sector in the midst of a monetary slowdown, Swiss market research firm EY is highlighting areas of opportunity for brands to capitalize on.
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","iv":"88e0d6b14f1a704dad8ba8e2832f25a5","s":"787a81aa9483a623"}
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