Mobile

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Can brands turn real-time Facebook Messenger chats into meaningful engagements?

April 14, 2016

Mall of Emirates streamlines Chinese visits in localized app

April 13, 2016

BMW helps young consumers “ReachNow” for on-demand mobility

April 13, 2016

Snapchat 2.0 creates new marketing opportunities while requiring extra diligence

April 11, 2016

Top 10 luxury brand mobile marketers of Q1

April 8, 2016

Mobile video hits new heights with Verizon’s stake in AwesomenessTV

April 8, 2016

See, hear, touch: Brands capitalize on human senses to drive mobile value

April 7, 2016

Piaget prompts consumers to take Instagram’s Boomerang for a spin

April 6, 2016

Retail winners more comfortable with mobile experimentation: report

April 6, 2016

Sponsored mobile videos create opportunity for cohesive partnerships

April 5, 2016

Sephora boosts augmented reality shopping with real-time facial recognition

April 4, 2016

Ferrari encourages fans to play games, share content to peek beneath hood

April 4, 2016

Millions tune in for Tmall luxury channel shoppable runway show

April 1, 2016

Why visual search’s next frontier could be chatbots, mobile concierges

April 1, 2016

Sephora adds glitz to Kik in bet on chatbot commerce

March 31, 2016

Active in-store WiFi engagements quickly escalating: report

March 30, 2016

Luxury brands look to retain organic Instagram reach with notification push

March 29, 2016

Advertisers cheer as live event apps take center stage

March 29, 2016

Rémy Martin invites consumers to discover its history firsthand

March 29, 2016

Cartier flaunts simple yet sophisticated design via interactive touchpoints

March 29, 2016

Tag Heuer puts horologists in driver’s seat via NYT VR app content

March 28, 2016