Mobile

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Mobile phones most personal way to reach consumers: Havas Media exec

April 30, 2015

Luisa Via Roma promotes latest trends on Polyvore

April 28, 2015

Chloé avoids logo fatigue by positioning “Chloé Girl” as brand identifier

April 24, 2015

Viktor & Rolf promotes fragrance with fashion sketch app collaboration

April 24, 2015

Net-A-Porter gives readers options with searchable mobile ad

April 23, 2015

Sotheby’s entices The Cut readers with summer art programs

April 22, 2015

Louis Vuitton inspires vacation wardrobe preparations with The Cut mobile effort

April 21, 2015

Merchants’ limited understanding of mobile transactions presents risk fraud: report

April 21, 2015

BMW connects families through in-car app integration

April 20, 2015

Rolls-Royce shifts to narrative storytelling on Instagram

April 17, 2015

Ferrari creates immersive showroom experience via augmented reality

April 17, 2015

Burberry gives consumers front row seat through Periscope

April 16, 2015

TenTen Wilshire upholds “live, work, play” motto with concierge app for tenants

April 16, 2015

Burberry uses Snapchat to share video and capture consumers’ attention

April 14, 2015

Versace shows its technological-savviness via live-stream app Periscope

April 14, 2015

Govberg Jewelers helps horologists manage collections via mobile app

April 13, 2015

XOJet opts for mobile site to reach on-the-go consumers

April 9, 2015

Moët & Chandon creates real-time “Moët Moments” via social sharing app

April 8, 2015

Burberry banks on existing brand fans with Details effort

April 7, 2015

Rolls-Royce surprises car sharing consumers with chauffeured experience

April 6, 2015

Why brands should roll out promoted hashtags with organic twists

April 6, 2015