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Emotions drive purchase decisions, not logic: Forrester

June 17, 2015

Zegna highlights eco-leader style in latest campaign

June 12, 2015

Estée Lauder appeals to millennials in new fragrance effort

June 12, 2015

Tag Heuer mirrors brand determination with action sports film

June 11, 2015

True luxury is about a constant drive for perfection, says Fiat Chrysler exec

June 10, 2015

Digital integration propels brand heritage, meaning

June 10, 2015

Connecting physical, digital touchpoints builds consumer relationships

June 9, 2015

Technology alters familiar pillars by going beyond consumer expectations

June 9, 2015

Giorgio Armani celebrated in short film produced by British GQ

June 4, 2015

Hublot illuminates Harrods’ windows for anniversary celebration

June 4, 2015

Vacheron Constantin celebrates anniversary with new Harmony collection

June 3, 2015

Dior sets the stage with behind-the-scenes look at eye makeup

June 2, 2015

Mercedes-Benz follows in footsteps of Tesla with stationary battery

June 2, 2015

Flexjet redefines brand in digital realm with Web site redesign

June 1, 2015

Georg Jensen partakes in tribute to female designers using archival imagery

May 29, 2015

Saks explores Italian street style for Father’s Day catalog

May 29, 2015

Lexus reminds LGBT community “It Got Better” in video series

May 29, 2015

Hermès adds ballet to cycling in shoppable video

May 28, 2015

Dior reimagines Monsieur Dior’s good luck charm in fine jewelry

May 22, 2015

Brands accentuate dedication to form, elegance through ballet-inspired efforts

May 21, 2015

Net-A-Porter releases single on iTunes

May 20, 2015