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Multichannel

Lexus reminds LGBT community “It Got Better” in video series

May 29, 2015

Lexus' L/Studio "It Got Better" Lexus' L/Studio "It Got Better"

 

By Nancy Buckley

Toyota Corp.’s Lexus is uplifting consumers with a video series featuring the biographical tales of several celebrities as they navigated life as a member of the LGBT community.

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  1. Ferragamo transforms Italian beach club in branded takeover
  2. Luxury exhibitors to unveil new concepts at Monterey Car Week
  3. With help from Ovolo Group, Wyndham to test luxury waters in APAC
  4. Off the Cuff: A Q&A with Vispring's Clare Schifano
  5. ‘Redefine Your Beauty’ campaign launches at Heathrow Airport
  6. Qatar Airways creates sonic symphony with composer Hans Zimmer
  7. Rolls-Royce wraps client experience in St. Tropez
  8. Celebrities flock to East Hampton for exclusive ‘Saks on Amazon’ dinner
  9. Trust and transparency: The new sustainability currency for luxury
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