Multichannel
June 17, 2015
Consumers emotions have a significant impact on their behavior
By Kay Sorin
NEW YORK – Emotions are an essential element of the consumer experience that brands must address to establish meaningful connections, according to an analyst June 16 at Forrester’s Forum for Customer Experience Professionals: "CXNYC 2015."
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","iv":"0773ffc8d248fd1bea5fbf825f2eafd7","s":"9a2dd05d635dc937"}
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