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New laws in 2024 that affect luxury brands: are you ready?
December 15, 2023 By

Several new laws will force leaders to disallow the status quo.

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Be ready for the new generation of luxury archivists
December 14, 2023 By

As young consumers become key buyers in the market, the industry needs to evolve to fit their vision of luxury defined by knowledge, access, community and craft.

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Four ways prestige brands can thrive in today’s market
December 11, 2023 By

There are many growth opportunities in the luxury sector, but creativity is critical for labels to truly excel.

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Top international luxury events to land private jets in 2024
December 4, 2023 By

Leading global private jet provider BitLux shares the list of the most relevant events that private jet passengers attend on a yearly basis. What can you look forward to in 2024?

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ESG and fashion: no US consumer buy-in
November 20, 2023 By

As the fashion industry takes sustainability into regard, officials are making headway on “greenwashing” regulations.

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How ‘skimpflation’ is redefining the luxury customer experience
November 7, 2023 By

Loosely defined as cutting back on the quality of products, “skimpflation” is having a significant impact on many luxury consumers.

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Why luxury brands should create a world of value for customers
November 1, 2023 By

The new codes of luxury are increasingly shifting to center around an individual’s entire lifestyle, including diverse interests, areas of inspiration and global influences.

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Clarifying luxury brand values and positioning for an evolving marketplace
October 26, 2023 By

An increasingly competitive marketplace requires the establishment of a unique blueprint for start-ups and heritage names alike.

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The necessity of customer intimacy with today’s luxury audience
October 18, 2023 By

High-end brands have the ability to heighten this sense of connection, closeness and affinity with customers for a lifetime, not just over the course of a single transaction or the sharing of a social post.

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Luxury brands may feel the economic pinch: new severance agreement laws to follow now
October 13, 2023 By

While the wealthy have buoyed luxury sales, it is inevitable that luxury brands will need to make personnel cuts.

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What marketers must know about luxury consumer tiers today
October 11, 2023 By

Luxury brands and their audiences have become increasingly segmented, their unique behaviors and identifiers included.

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Is it time to reinvigorate your marketing agenda with a heritage strategy?
September 25, 2023 By

Opportunities still exist for brands to create a legacy and leverage the power of heritage.

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The use of AI in marketing: slippery slope or good idea?
August 11, 2023 By

The use of AI in marketing should be approached cautiously by companies in the luxury space.

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How technology is elevating luxury shopping in the age of experience
August 9, 2023 By

Recognizing the need for immersive and engaging shopping experiences, luxury brands are embracing technology-enhanced experiential retail.

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For high-end fashion brands, wellness is the ultimate luxury
July 11, 2023 By

Consumers have become increasingly interested in wellness for many reasons, but two in particular have furthered the intersection between luxury brands and wellness.

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The journey to prosperity: success secrets of America’s affluent
June 30, 2023 By

In a compelling six-month exploration, Affluent Consumer Research Company delves deep into the professional lives of these high-net-worth individuals.

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Unionization and luxury fashion: brands must remain vigilent
June 29, 2023 By

Understanding the effect of unionization on the workplace is of paramount importance.

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Impact of in-store pickup for ecommerce orders
May 31, 2023 By

Amazon accounts for 36.9 percent of all online sales but ecommerce only represents 20 percent of all retails sales in the United States, so, by increasing its store presence, the retailer can increase revenue.

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Luxury retail’s staying power amid economic uncertainty
May 30, 2023 By

Bain & Company projects that the luxury goods market will continue to experience positive growth, rising by 60 percent in value by the end of the decade.

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Acting differently to serve customers of ultra-luxury brands
May 26, 2023 By

Successful niche luxury brands are required to be unique, innovative, insightful and hyper-segmented.

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Transforming the luxury fashion experience with AI-powered chatbots
May 26, 2023 By

The utility of AI in its current iteration is quickly becoming apparent in everything, from more sophisticated digital advertising and testing to content generation.

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