Columns
May 7, 2024
Karla Jo Helms is founder and CEO of Joto PR Disruptors
{"ct":"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","iv":"08b14a190387ad3db775cff2cadfaa2b","s":"1ef03e0a309d8651"}
Share your thoughts. Click here