Fragrance and personal care

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Scentbird creates perfume playground for millennial women

April 6, 2015

Armani flaunts weightlessness of cream through frothy fashion imagery

April 3, 2015

Prada draws “visual road trip” for Candy Kiss fragrance

April 1, 2015

Dior looks back to fragrance heritage with handcrafted amphoras

March 31, 2015

High-tech meets high-touch for service-centric startups

March 30, 2015

Uncompromising values necessary to attract big fans: Caudalie exec

March 30, 2015

Elie Saab slowly releases series for limited-edition scent

March 30, 2015

Balenciaga releases fragrance update quickly after initial launch

March 27, 2015

Armani highlights successful charity work via social content

March 27, 2015

Clé de Peau Beauté uses cosmetic compacts to explore light, darkness in Venice

March 24, 2015

Vogue opens its address book for City Directory content

March 23, 2015

Armani gets consumers involved in UNICEF campaign through beauty line

March 18, 2015

Siloing guided selling tactics harmful to beauty sector conversions: L2

March 18, 2015

Bulgari leads consumers to the sea for first Aqua fragrance for women

March 16, 2015

Guerlain appeals to flower fans through Orchid Evenings

March 13, 2015

Instagram acts as moisturizer to preserve Facebook’s appeal: L2

March 13, 2015

Givenchy personifies beauty products to highlight emotional appeal

March 12, 2015

Lancôme continues fashion crossovers with Versus Versace capsule

March 11, 2015

Chanel links beauty, accessories for 2.55 handbag-inspired cosmetics

March 11, 2015

Fragrance makers set sights on Southeast Asia for expansion starting point

March 11, 2015

Dolce & Gabbana evokes texture of its rich fabrics for matte lipsticks

March 10, 2015