Marketing

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Mobile is like having a makeup artist in your pocket: Estée Lauder exec

October 18, 2016

Orchestrating the customer journey is the new black, says Ritz-Carlton exec

October 18, 2016

Comfort kills creativity, conviction brings out ideas, says Shiseido Group exec

October 18, 2016

Jean Paul Gaultier goes on Latin American Snapchat trek

October 17, 2016

Top 10 brand social videos of Q3

October 17, 2016

Louis Vuitton cruises to Rio with Alicia Vikander in latest campaign

October 17, 2016

Maserati shows heart and soul of Quattroporte through character profiles

October 14, 2016

Luxury retailers prep offers to capture Singles’ Day sales

October 14, 2016

Bulgari highlights la dolce vita in exuberant effort

October 14, 2016

McLaren hosts first ice driving experience in Finland

October 14, 2016

Top 10 luxury brand social marketers of Q3

October 14, 2016

Fendi extends life of Snapchat stories with international album

October 14, 2016

Farfetch measures workplace euphoria, interest as talent-sourcing method

October 14, 2016

Consumers double spending when helped by sales associate: report

October 14, 2016

Dior scripts a renewal of femininity in new J’adore film

October 13, 2016

Top 10 luxury brand mobile marketers of Q3

October 13, 2016

Versus Versace courts Zayn’s global fanbase with collaborative collection

October 12, 2016

Louis Vuitton gets inside models’ heads in profile film

October 12, 2016

FCC broadband privacy proposal draws dissent from marketing trade groups

October 12, 2016

Jean Paul Gaultier goes inside the bottle in immersive fragrance effort

October 12, 2016

Cartier puts twist on traditional muses with cactus-inspired jewelry

October 11, 2016