Marketing

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Mall of Emirates streamlines Chinese visits in localized app

April 13, 2016

Hyper-contextual local ads can help secure an ROI victory

April 13, 2016

Aston Martin propels language of design at Milan Design Week

April 12, 2016

Oscar de la Renta kicks off bridal season with collector’s edition Barbie

April 12, 2016

SK-II empowers women with message of independence, strength

April 12, 2016

Condé Nast International Luxury Conference vets Seoul as “Future Luxury” hub

April 12, 2016

In-store WiFi should avoid one-size-fits-all approach: report

April 12, 2016

Top 10 brand social videos of Q1

April 11, 2016

Snapchat 2.0 creates new marketing opportunities while requiring extra diligence

April 11, 2016

Marc Jacobs casts Screaming Queens for UGC eyewear effort

April 8, 2016

Top 10 luxury brand mobile marketers of Q1

April 8, 2016

Mobile video hits new heights with Verizon’s stake in AwesomenessTV

April 8, 2016

Harvey Nichols opens multilevel menswear destination

April 7, 2016

Audi appeals to travelers with Vancouver airport placement

April 7, 2016

Gucci ad banned by ASA for unhealthily thin model

April 7, 2016

Luxury at dynamic starting point due to technologies’ advancements

April 7, 2016

Brand ambassadors must push product carefully, not overtly

April 7, 2016

Apple, Amazon are luxury disruptors: L2

April 7, 2016

See, hear, touch: Brands capitalize on human senses to drive mobile value

April 7, 2016

Piaget prompts consumers to take Instagram’s Boomerang for a spin

April 6, 2016

Lancôme makes Web site update based on consumer insights

April 6, 2016