November 7, 2012
Today in luxury marketing:
Chanel No. 5 could be banned despite Brad Pitt’s outstanding performance
An "EU advisory committee" compiled a list of 100 allergens found in scents that "put EU citizens at risk," and the group wants to ban tree moss, found in Chanel No. 5 and Dior's Miss Dior, according to The Cut.
Actor named to play Yves Saint Laurent in upcoming film
French actor and model Gaspard Ulliel, the face of Chanel’s male fragrance Blue, will play the role of Yves Saint Laurent in a new biopic to be directed by Bertrand Bonello, according to Eric Altmayer, the producer of the film, per WWD.
Luxury carmaker BMW starts to feel industry pain
BMW, the world's largest premium carmaker, warned it was beginning to feel the pain of a sickly European market, overshadowing strong quarterly results and a forecast for record annual profit, according to Reuters.
Voters get luxury treatment at Bel Air Hotel
Most California polling places are in school cafeterias, community center rec rooms, church basements, and even homeowners' garages. Not so in two precincts in wealthy Brentwood and Bel Air, where voters will cast their ballots this Election Day in a luxury hotel that is offering free valet parking and hors d’oeuvres, NBC reports.