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Jan. 19, 2019
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Retail

Chatbots could be what makes or breaks a retailer this holiday

November 22, 2017

Saks' holiday chatbot with special gift guides. Image credit: Saks

 

By Brielle Jaekel

As chatbots become instrumental for a variety of brand and retailer objectives, luxury retailers are tapping the tool to beef up this year's holiday strategy.

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  1. Sharing economy helps rather than hurts luxury brands
  2. Day's wrap: Tiffany, Tesla, Balmain, Reebonz, #10YearChallenge and Luxury Institute
  3. Reebonz plans to enhance circular luxury with blockchain
  4. Berluti, Nordstrom, Givenchy and luxury concierges - News briefs
  5. Rolls-Royce heads to the slopes for the 2019 ski season
  6. Hermès sets off on global tour in sci-fi cartoon
  7. 2 weeks left! Luxury FirstLook 2019 New York Jan. 16
  8. Mulberry spotlights magnetic muses in portrait series
  9. Millennials - Luxury Memo special report
  10. Balmain seeks to modernize fashion with streaming, AR app
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