Research
February 6, 2020
China's wealth is reflected in the proliferation of cities of glass and steel, such as Chongqing, with a rapidly urbanizing population. Image courtesy of Reuter Communications
By Dianna Dilworth
Luxury brands that want to appeal to affluent Chinese consumers over the next decade will need to be tech savvy, deliver Chinese-focused messaging and understand the evolving tastes of sophisticated Chinese consumers.
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","iv":"df7e616337e6d0bf4fa88a1fd32c1cfd","s":"b3e61024289499c7"}
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