Marketing
April 18, 2022
China's celebrity and influencer crackdown has transformed elite athletes like Eileen Gu into top brand ambassadors. Image credit: Louis Vuitton
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","iv":"88e653c0932c293b70bfe68c45f0c12c","s":"1b66bc1e0933b58f"}
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