Retail
August 24, 2018
Luxury retailers need to learn how Generation Z sets itself apart. Image credit: Vipshop
By Sarah Ramirez
While luxury brands continue to court Chinese millennials, the nation's Generation Z population is coming of age with their own set of tastes and priorities that retailers and marketers need to keep in mind.
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","iv":"667226ca92af6328e74978b1778badf7","s":"bcb77815338dcfb3"}
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