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Media/publishing

Condé Nast launches new branded content division with Aston Martin campaign

July 3, 2017

Stories' first campaign will be a short film for Aston Martin. Image credit: Vogue

 

By Danny Parisi

Media conglomerate Condé Nast Britain is investing further into branded content with the opening of a dedicated division, and automaker Aston Martin is the first up on Stories' plate.

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  1. Luxury brands ill-equipped to meet shoppers' ecommerce expectations
  2. Chloé shares special scent stories in new collection
  3. Drivers remain unconvinced by automated features: Ipsos
  4. Gucci, fashion CEOs, wine and real estate - News briefs
  5. Top 5 brand moments from last week
  6. Half of HNWIs invest to future-proof financial well-being: report
  7. Chanel's fashion history traced in "literary museum"
  8. Day’s wrap: Chanel, Rolls-Royce, Lanvin, Dior, Cincoro and American Express
  9. Gucci, Guerlain, Selfridges, Anya Hindmarch and McLaren - Live news
  10. Apple, Piaget, Ritz-Carlton, Christie's, Forrester & IBM to speak at LuxeCX Sept. 25
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