Retail
December 17, 2019
Shelagh Stoneham is a marketing and branding expert and former CMO of Fortune 500 brands
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","iv":"4e5126f359eed7bbb2ae0cc1abf3a546","s":"83d83aefd0e2a8f7"}
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