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Dec. 8, 2022
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Marketing

Consumers want gamification, technology in shopping journey: Bazaarvoice

August 1, 2022

Wardrobing, also known as fraudulent returns or deshopping, is gaining momentum in China. What can brands and retailers do about it? Image credit: Shutterstock Shopping is no longer about a sole purchase, but also an experience. Image credit: Shutterstock

 

By Katie Tamola

For many consumers, nothing beats a memorable shopping experience — a reality reflected in a new report from ratings and review provider Bazaarvoice.

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  1. Marriott eyes major global expansion for Ritz-Carlton, St. Regis and Luxury Collection brands
  2. 60pc of top earners choose travel destinations based on social media: report
  3. Chanel flips ‘Métiers d’Art’ script with Senegal, deepening demi-couture tradition in West Africa
  4. Columbia MBA LEF class to Cartier: Welcoming experience, storytelling and communication are key
  5. Chopard, British Fashion Council, diamonds, CFDA and Pacaso
  6. Chopard celebrates New York with new ambitious flagship on Fifth Avenue
  7. Day's wrap: Chopard, British Fashion Council, diamonds, CFDA and Pacaso
  8. Dolce & Gabbana partners with Bialetti to celebrate Italian coffee
  9. Loungewear’s big opportunity in China
  10. Prada succession plan pushes LVMH alum as next CEO, queues eldest son
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