Events/Causes
September 23, 2011
By Rachel Lamb
Luxury marketers tend to host events or team-up with charities to create a halo effect around themselves, and some experts believe that affluent consumers respond quite well to this strategy.
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","iv":"e71154977e340beeb8c1072e1c261906","s":"74af859a8ba1d105"}
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