Fragrance and personal care
January 19, 2018
Coty Inc. looks to the future with Amazon. Image credit: Coty Inc.
By Brielle Jaekel
Personal care group Coty Inc. is predicting a shift in the luxury market and opening a door for beauty brands to enter the untapped potential of artificial intelligence and voice control.
{"ct":"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","iv":"c1bb8c6854bac24db44c2599b3fbbee8","s":"62ca3454ae40d20d"}
Share your thoughts. Click here