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Dec. 8, 2019
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Automotive

Daimler, in nod to sustainable measures, to cut $1.1B in personnel costs from Mercedes

November 14, 2019

Ola Källenius, chairman of the board of management of Daimler AG and Mercedes-Benz AG, at the company's Capital Market Day 2019 in London Nov. 14. Image courtesy of Daimler Ola Källenius, chairman of the board of management of Daimler AG and Mercedes-Benz AG, at the company's Capital Market Day 2019 in London Nov. 14. Image courtesy of Daimler

 

By Staff reports

German automaker Daimler will cut jobs in management and non-management positions at its Mercedes-Benz cars division to save more than $1.1 billion in personnel costs as part of its new sustainable business strategy.

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  1. Bleu de Chanel dives deep with new campaign
  2. Dior goes for gold with flashy J'adore campaign
  3. Carolina Herrera seeks rebellious men with powerful fragrance ad
  4. Chinese travelers want personalized service, embracing experiential: report
  5. Altiant's Meryam Schneider: Luxury Woman to Watch 2020
  6. Day's wrap: Forrester's 2020 marketing trends, Twitter, Ssense and LVMH
  7. Current retail technology and consumer behavior not yet in sync: report
  8. Travel advisors are hottest new thing that never went away
  9. Someone’s upset with Twitter’s billionaire CEO moving to Africa. So he wrote a letter
  10. Forrester Research: 2020 marketing trends
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