Retail
November 14, 2019
Partnering with Tencent allows Britain's Burberry to tap into the quickly growing social-retailing phenomenon in China. Image courtesy of Burberry
By Staff reports
British fashion giant Burberry and Chinese platform Tencent have partnered to develop social retail in China to support the store shopping experience.
{"ct":"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","iv":"90b9aa5c46b10de30efe81ec6ecaa616","s":"93dfc31cbb8fb69a"}
Share your thoughts. Click here