Retail
November 14, 2019
Partnering with Tencent allows Britain's Burberry to tap into the quickly growing social-retailing phenomenon in China. Image courtesy of Burberry
By Staff reports
British fashion giant Burberry and Chinese platform Tencent have partnered to develop social retail in China to support the store shopping experience.
{"ct":"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","iv":"13340b5ced1a232b33f39aee392f71b4","s":"b8d358a91025542e"}
Share your thoughts. Click here