Luxury Daily
World’s leading luxury business publication
Jan. 24, 2020
  1. Alibaba, Kenzo, Starboard and Sephora
  2. Companies should play integral role in shaping sustainable future
  3. Tiffany, in nod to sustainability, throws weight behind new Bloomberg Green media brand
  4. Will protests cause more luxury brands to follow Louis Vuitton and reduce exposure to Hong Kong?
  5. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  6. Balenciaga, Swarovski, Jean-Claude Biver and short-term Super Bowl rentals - News briefs
  7. Day's wrap: IWC Schaffhausen, Engel & Völkers Yachting, Canyon Ranch, Axa XL and Salon Privé Concours d’Elégance
  8. How Small Luxury Hotels of the World members are responding to traveler trends
  9. Gucci plays with pop-culture rodent for Chinese New Year
  10. Nordstrom co-president: Engagement beyond transactions creates more valuable customers
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Retail

Burberry ties with Tencent for social retail store in China as H1 revenue grows 5pc to $1.65B

November 14, 2019

Partnering with Tencent allows Britain's Burberry to tap into the quickly growing social-retailing phenomenon in China. Image courtesy of Burberry Partnering with Tencent allows Britain's Burberry to tap into the quickly growing social-retailing phenomenon in China. Image courtesy of Burberry

 

By Staff reports

British fashion giant Burberry and Chinese platform Tencent have partnered to develop social retail in China to support the store shopping experience.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Alibaba, Kenzo, Starboard and Sephora
  2. Companies should play integral role in shaping sustainable future
  3. Tiffany, in nod to sustainability, throws weight behind new Bloomberg Green media brand
  4. Will protests cause more luxury brands to follow Louis Vuitton and reduce exposure to Hong Kong?
  5. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  6. Balenciaga, Swarovski, Jean-Claude Biver and short-term Super Bowl rentals - News briefs
  7. Day's wrap: IWC Schaffhausen, Engel & Völkers Yachting, Canyon Ranch, Axa XL and Salon Privé Concours d’Elégance
  8. How Small Luxury Hotels of the World members are responding to traveler trends
  9. Gucci plays with pop-culture rodent for Chinese New Year
  10. Nordstrom co-president: Engagement beyond transactions creates more valuable customers
VIDEOS
More Videos

MORE IN Retail
Sales associate service still key differentiator for retailers
Alibaba cites strides in IP protection efforts with brand, tech help
Kenzo is first LVMH fashion label to open on Alibaba’s Tmall
Luxury brands benefit from positive macroeconomic tailwinds: report
Will protests cause more luxury brands to follow Louis Vuitton and reduce exposure to Hong Kong?
Coronavirus could affect luxury goods sales to Chinese consumers and travelers



RECENT ARTICLES
Day’s wrap: IWC Schaffhausen, Engel & Völkers Yachting, Canyon Ranch, Axa XL and Salon Privé Concours d’Elégance
IWC offers insights into what materials go into its watchcases and why
Engel & Völkers seizes luxury yachting opportunity with new brokerage that complements real estate

Axa XL, insurer to wealthy collectors, signs up for 5-year sponsorship of Britain’s Salon Privé Concours d’Elégance
Ferrari is world’s strongest brand, Bernard Arnault second-best brand guardian
Sales associate service still key differentiator for retailers