Luxury Daily
The authority in luxury news.
April 26, 2024
  1. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  2. Mercedes-Benz adds celebrity touch to G-Class rollout
  3. La Mer appoints first male brand ambassador
  4. Double-digit growth streak continues at Hermès
  5. Porsche named official electric vehicle of 2024 Met Gala
  6. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  7. Sofitel leverages local ties in new campaign film
  8. Prada Group sees first quarter sales rise 16pc
  9. LVMH, CFDA launch Earth Week video series
  10. Nobu to open hotel, restaurant in East Cairo
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News briefs

Day’s wrap: Gucci, Chanel, LVMH, Hermes, Rolls-Royce, eBay and social media

April 27, 2021

Despite significant progress on the counterfeit front, it’s still easy for Chinese consumers to acquire any counterfeits they want. So what can brands do? Image courtesy of Gucci In a first of its kind lawsuit for both organizations, Italian fashion house Gucci and social tech giant Facebook have announced their joint lawsuit combating the sale of counterfeit Gucci products. Image credit: Gucci

 

By Luxury Daily News Service

Luxury Daily’s live news for April 27:

Gucci, Facebook file joint lawsuit against alleged counterfeiter
Italian fashion house Gucci and social tech giant Facebook have announced their joint lawsuit against the head of an alleged international counterfeiting business.

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Chanel launches sustainability partnership with Cambridge University
French fashion house Chanel is launching a three-year sustainability partnership with Cambridge University in its latest environmental effort.

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LVMH announces new objectives for Life 360 environmental strategy
French luxury goods conglomerate LVMH Moët Hennessy Louis Vuitton is announcing new objectives of its Life 360 environmental strategy, once again centering on the relationship between nature and creativity.

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Hermès, Rolls-Royce partner to create bespoke vehicle
British automaker Rolls-Royce has collaborated with Hermès in producing the bespoke and stylish Phantom Oribe.

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Aiming to fuel luxury watch sales, eBay adds escrow option
Online retail platform eBay is hoping to attract more watch-loving affluents with a new escrow option.

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Social media is not the future of digital luxury marketing
A little over a decade ago, as platforms such as Twitter, Facebook, Weibo and Instagram hit critical mass, the question for many luxury brands was whether to embrace the medium and take traditional print- and event-based marketing online.

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Louis Vuitton, Gucci see growth with gamification opportunities
With more consumers becoming gamers, luxury brands are among those capitalizing on opportunities to situate themselves in the mobile gaming world.

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LATEST HEADLINES
MOST POPULAR
  1. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  2. Mercedes-Benz adds celebrity touch to G-Class rollout
  3. La Mer appoints first male brand ambassador
  4. Double-digit growth streak continues at Hermès
  5. Porsche named official electric vehicle of 2024 Met Gala
  6. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  7. Sofitel leverages local ties in new campaign film
  8. Prada Group sees first quarter sales rise 16pc
  9. LVMH, CFDA launch Earth Week video series
  10. Nobu to open hotel, restaurant in East Cairo
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42pc of American luxury shoppers buying high-end items as ‘rewards’: YouGov
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Double-digit growth streak continues at Hermès
Prada Group sees first quarter sales rise 16pc
Nobu to open hotel, restaurant in East Cairo