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News briefs

Day’s wrap: Instagram Reels, Aston Martin, luxury in SE Asia and condo yachts

August 6, 2020

Facebook has launched Instagram Reels in the U.S. Image credit: Instagram


Luxury Daily’s live news for Aug. 6:

Facebook’s Instagram introduces TikTok competitor Reels
Social media giant Facebook Inc. has launched its TikTok competitor, Instagram Reels, at a time when both platforms are facing increased scrutiny from the United States government.

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Aston Martin partners with Bowmore for limited-edition whisky
British automaker Aston Martin and Bowmore Islay Single Malt Scotch Whisky are unveiling a unique collaboration.

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French luxury brands draw growing online interest in SE Asia: study
While luxury groups have seen their revenues fall drastically as a result of the coronavirus pandemic, a new study hints at a recovery in Southeast Asia.

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New “condo yacht” makes mega-yacht lifestyle more accessible
Fractional ownership is coming to the world of mega-yachts, with a Miami-based company opening up reservations for condo suites aboard a 5-star luxury vessel.

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Digital innovations should be core to holiday marketing plans
Despite the major hit from the pandemic, this year’s holiday shopping season will not be that different from years past – digital will play a central role and bricks-and-mortar retail will likely be stagnant.

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