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De Beers reinforces connection to female consumers in new ad effort

September 24, 2014

De Beers' Natural Brilliance campaign De Beers' Natural Brilliance campaign

 

By Jen King

British jeweler De Beers has unveiled a new advertising campaign to celebrate the natural beauty of its core consumers and the diamonds which are incorporated into its designs.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Savannah College of Art and Design debuts SCAD LUXE research center
  4. Louis Vuitton introduces Visionary Journeys Seoul
  5. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  6. Dior builds five-story statement flagship in Beijing
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Lamborghini heads to French Alps for women-led driving series
  9. Luxury Women to Watch 2017
  10. Estée Lauder Cos., Jo Malone launch AI scent advisor
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