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May 22, 2019
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Marketing

Delivering luxury experiences hinges on humanity, authenticity, customization

April 26, 2019

Luxury experience is about the personal touch. Image credit: Ponant

 

By Sarah Jones

As spending on experiences continues to eclipse sales of luxury goods, brands across sectors need to consider how they are delivering personal interactions that take consumers’ individual preferences into account.

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  1. Moncler strategy based on speed, creativity and flexibility
  2. Luxury M&A to continue due to succession, technology
  3. Person-to-person connection keeps bricks-and-mortar retail relevant
  4. Diamonds facing increased demand, disruption
  5. Burberry holds space in Mykonos, celebrating Riccardo Tisci's first collections
  6. People are behind meaningful growth: Alexander McQueen CEO
  7. Highsnobiety enters ecommerce with collaborations, curated collections
  8. Day's wrap: Puig, Highsnobiety, Private Jet Card Comparisons, Burberry, Audi and Prada
  9. Luxury watch market, BMW, Chanel and Burberry - News briefs
  10. Puig, Highsnobiety, Private Jet Card Comparisons, Burberry, Audi and Prada - Live news
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