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July 13, 2020
  1. Reimagining hotels with service culture and inobtrusive technology in new world order
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  3. US luxury wine industry: How the COVID-19 pandemic differs from the Great Recession
  4. Fendi expands digital boundary with debut of first TikTok official channel
  5. Augmented reality in luxury - Luxury Memo special report
  6. Amazon, Josie Maran, Bentley, Louis Vuitton and Careste
  7. How Western brands can find the app in China that reaches their perfect audience
  8. Day's wrap: Amazon, Josie Maran, Bentley, Louis Vuitton and Careste
  9. Swimwear: The dark horse on China’s retail scene
  10. Gucci, in yet another collaboration, enlists line-up of international artists to interpret its G-Timeless watch
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Retail

DFS Group tells personal stories to spur loyalty program enrollment

August 4, 2016

DFS' "Loyalty Is Everything" campaign DFS' "Loyalty Is Everything" campaign

 

By Sarah Jones

LVMH-owned luxury travel retailer DFS Group is exploring the concept of loyalty with help from influencers and its own employees.

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  1. Reimagining hotels with service culture and inobtrusive technology in new world order
  2. Lessons from eBags: How brands can use AR and 3D to improve ecommerce
  3. US luxury wine industry: How the COVID-19 pandemic differs from the Great Recession
  4. Fendi expands digital boundary with debut of first TikTok official channel
  5. Augmented reality in luxury - Luxury Memo special report
  6. Amazon, Josie Maran, Bentley, Louis Vuitton and Careste
  7. How Western brands can find the app in China that reaches their perfect audience
  8. Day's wrap: Amazon, Josie Maran, Bentley, Louis Vuitton and Careste
  9. Swimwear: The dark horse on China’s retail scene
  10. Gucci, in yet another collaboration, enlists line-up of international artists to interpret its G-Timeless watch
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