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Dior taps the New York Times for first Mila Kunis campaign

January 6, 2012

 

French fashion house Christian Dior tapped actress Mila Kunis as its new brand ambassador and will break a first look of the campaign Jan. 29 with print images in The New York Times.

Dior is going for traditional print advertising first in the New York Times and then later in luxury-focused publications. Given Ms. Kunis’ beauty, charm and overall appeal, this fit aligns with the Dior brand.

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