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Fragrance and personal care

Dior takes a step towards film with latest perfume ad

September 5, 2017

Miss Dior's latest film asks viewers "What would you do for love?"

 

By Brielle Jaekel

French fashion house Christian Dior is building on its relationship with Natalie Portman as the personification of the fragrance Miss Dior with a spot that views more as a music video combined with a film trailer rather than a perfume ad.

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  1. Louis Vuitton honors past in luminous holiday narrative
  2. Regulations, supply chain risks push brands toward next-gen materials: BCG
  3. Kering, Shanghai Fashion Week partner to support emerging creatives
  4. Bentley producing world-first luxury SUV
  5. Audemars Piguet goes global with new boutique concept
  6. Hermès opens first Nashville boutique
  7. Breitling focuses on femininity, revamps Premier line
  8. Worldwide-exclusive Rick Owens edit lands at Bergdorf Goodman
  9. Belmond announces Paris to Amalfi Coast train route
  10. American Express rolls out experiential series at F1 Las Vegas Grand Prix
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