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Donna Karan revamps social strategy as PR exec steps down

August 13, 2015

@DKNYPRGirl persona @DKNYPRGirl persona

 

By Staff reports

U.S. fashion brand Donna Karan International is completely overhauling its Twitter and Instagram accounts surrounding the upcoming fall departure of longtime employee Aliza Licht, who spoke for the brand on social media as DKNY PR Girl.

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  1. Luxury Women to Watch 2017
  2. Burberry bans exotic skins
  3. Estée Lauder Cos., Jo Malone launch AI scent advisor
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Savannah College of Art and Design debuts SCAD LUXE research center
  6. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  7. Audi propels Santa into the future with electric sleigh
  8. Gucci studies connection in spring/summer 2025 campaign
  9. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  10. Dior builds five-story statement flagship in Beijing
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