Internet
October 15, 2013
By Joe McCarthy
Dorchester Collection is leveraging the marketing power of word-of-mouth with new e-gift cards that will likely insert the brand into more celebration conversations.
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","iv":"7b84051ab360518415832ab7016c43f5","s":"fede405ddc777dcd"}
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