Marketing
March 23, 2021
LiveIntent clients include Nordstrom Rack, Gilt and eBags. Image credit: LiveIntent
By Sarah Ramirez
As ecommerce spend continues to increase, direct-to-consumer brands are leveraging email advertising to boost sales conversions, according to a new report.
{"ct":"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","iv":"5153d8ddafe0ea9f101f83a7837f5532","s":"2696620fc15ff9bd"}
Share your thoughts. Click here