Internet
September 26, 2013
By Jen King
NEW YORK - A senior director and professor at New York University's Leonard N. Stern School of Business at the Luxury Interactive 2013 conference highlighted the storytelling capacity of microsites through six key points meant to elevate engagement.
{"ct":"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","iv":"fc230f932dde438e93a8a45f908c11dc","s":"a9bca1b9b6a46de1"}
Share your thoughts. Click here