Internet
September 26, 2013
By Jen King
NEW YORK - A senior director and professor at New York University's Leonard N. Stern School of Business at the Luxury Interactive 2013 conference highlighted the storytelling capacity of microsites through six key points meant to elevate engagement.
{"ct":"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","iv":"a5b395ff2f90dfb965dee327dbc1be25","s":"dda41206cabed8b4"}
Share your thoughts. Click here