• Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Research

Effective blogger collaborations center on making a human, authentic connection

November 19, 2015

Blogger Camille Charriere for Bergdorf Goodman Blogger Camille Charriere for Bergdorf Goodman

 

Influencers today yield more power than celebrities to shape consumer opinion, presenting an opportunity for brands to reach their legions of followers through a trusted voice, according to a new report by Fashionbi.

To read the entire article, please subscribe or sign in