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Sep. 23, 2018
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Multichannel

Barneys keeps its cool for frosty holiday efforts

November 19, 2015

Ice carver in Barneys New York window Ice carver in Barneys New York window

 

By Sarah Jones

Department store chain Barneys New York is “Chillin’ Out” with an ice-themed holiday effort.

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LATEST HEADLINES
MOST POPULAR
  1. Announcing: Luxury Marketing Forum New York Sept. 26
  2. Bleu de Chanel dives deep with new campaign
  3. Day's wrap: LVMH, Farfetch, Michael Kors, Swiss watches, Perfect365 and Madison Avenue
  4. Luxury facing a digital-or-die dilemma: BCG
  5. 54pc of US consumers crave in-store digital, mobile touch points: Cisco
  6. Burberry delivers faster fashion with ecommerce feature
  7. Tiffany leverages Net-A-Porter’s audience to bring designs to next generation
  8. Current retail technology and consumer behavior not yet in sync: report
  9. Crystal Cruises entices bookings through brand-exclusive experiences
  10. Snapchat enables intimate storytelling during fashion month
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