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Effective email customization rests on fine line of right time, message

October 16, 2015

Ghurka Woman campaign image Ghurka Woman campaign image

 

By Sarah Jones

NEW YORK – Building an effective email strategy comes down to delivering the right product at the right time to the right person, according to an executive from Ghurka at Luxury Interactive 2015 on Oct. 15.

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  1. Day's wrap: Aston Martin, China and Givenchy
  2. British automaker Aston Martin undertakes first single-home residential design project
  3. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  4. Dior goes for gold with flashy J'adore campaign
  5. Farfetch highlights boutique network in forward-thinking campaign
  6. Luxury flagships will remain key for brands to connect with consumers
  7. China luxury market to grow 20-30pc this year: BCG-Tencent
  8. More luxury fashion and beauty brands should dive into games. Here is why
  9. Bergdorf Goodman's Darcy Penick: Luxury Woman to Watch 2019
  10. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
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