Internet
May 7, 2012
By Rachel Lamb
Many luxury brands are using email for Mother’s Day marketing and driving transactions in numerous ways including free shipping or discounting, invitations to ecommerce and adding sentimental value.
{"ct":"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","iv":"d980a364d3745b3b0312a08b3eef2c0d","s":"b2e227ece3dd34ca"}
Share your thoughts. Click here