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June 16, 2019
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Columns

Emotion-based research: Measuring consumer love for luxury brands

July 19, 2016

Steve Markov is president and managing director of Coherency Steve Markov is president and managing director of Coherency

 

By Steve Markov

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  1. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
  2. Balmain lets consumers control the action in fall campaign
  3. Bleu de Chanel dives deep with new campaign
  4. Ecommerce experience heightening consumers' retail expectations
  5. Estée Lauder spotlights skincare as sales surge
  6. Four Seasons walks the red carpet this Oscar season
  7. Boomers still outbuying younger clientele in prime London market
  8. Emotion should not be underestimated in building customer loyalty
  9. Technological revolution can help luxury get back to its roots, says Berluti CEO
  10. Beauty begins retail strategy overhaul, moves toward standalone stores
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