Tapping into affluent consumers’ emotions, rather than product-pushing, is the main point behind any mobile marketing tactic this St. Valentine’s Day.
Mobile sites, applications, banner ads and SMS can all contribute to using emotive marketing to inspire feelings for loved ones at any place or time. By using this strategy, brands run a better chance of driving transactions.
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","iv":"8892c507cf578d35f2285cd72c6c0fd1","s":"5ba591fb895a9d84"}