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Dec. 4, 2023
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Software and technology

Entrupy forms partnership with TikTok Shop US

October 19, 2023

Entrupy’s AI has a 99.1 percent accuracy rate, drawing on a growing database of reference images. Image credit: TikTok/Entrupy The move aims to prevent counterfeit merchandise from slipping through the cracks of the short-form video sharing app's ecommerce platform. Image credit: TikTok/Entrupy

 

By Luxury Daily News Service

AI-powered authentication service Entrupy is crossing paths with a social media powerhouse.

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  1. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  2. Baby boomer, Gen X US homeowners staying put after retirement: Bank of America
  3. Dior channels beloved Toile de Jouy motif into home offerings
  4. Broadway’s return marks turning point in New York’s retail revival
  5. Prices decrease for the first time in 2 years: Adobe
  6. Prabal Gurung collaborates with Etsy on home décor line
  7. Luxury needs authentication and authenticity to fight counterfeit goods
  8. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  9. With Amazon Prime Day, the 2020 holiday season is officially here
  10. Saks Fifth Avenue is 2021 Luxury Retailer of the Year
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