Advertising
April 8, 2011
By Elizabeth Zelesny
A growing number of luxury brands and retailers have turned to Facebook as a tool for driving sales through digitally distributing their lookbooks. Should they?
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","iv":"22aa4f84ecd0ddc06ea79da7a2440dc2","s":"cd31a2bffb44129a"}
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