Advertising
April 8, 2011
By Elizabeth Zelesny
A growing number of luxury brands and retailers have turned to Facebook as a tool for driving sales through digitally distributing their lookbooks. Should they?
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","iv":"2a508ed0d22571c08a29f9daad9d2f8f","s":"0cf7b8c9475179f6"}
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