Mobile
October 4, 2013
By Lauren Johnson
Facebook is making a bigger push to be the king of mobile and social advertising this holiday season with a new mobile advertising product that will likely appeal to marketers looking to retarget consumers who have already downloaded a brand’s mobile application.
{"ct":"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","iv":"edddb9a7381e16279ab89376d39a8c3a","s":"fbc841aae8b7dc50"}
Share your thoughts. Click here