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In-Store

Fendi blends fashion and fun in arcade-themed Harrods pop-up

June 9, 2014

Fendi Fun pop-up at Harrods Fendi By The Way handbag at Fendi Fun pop-up at Harrods

 

By Sarah Jones

Italian apparel and accessories label Fendi took inspiration from an arcade for its new pop-up at Harrods to make shopping more of a game for consumers.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Ralph Lauren seats new board member
  5. Patrón takes over as official tequila sponsor of Grammy Awards
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. Rolex Testimonees grace brand-first docuseries
  8. Richemont reports strong holiday quarter, sales up 11pc
  9. Marriott’s Luxury Group signs on as partner of US SailGP Team
  10. Dior goes for gold with flashy J'adore campaign
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