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Mobile

Ferragamo misses the mark with mobile New York Times ads

September 26, 2011

Ferragamo's mobile landing page

 

By Kayla Hutzler

Italian handbag and footwear designer Salvatore Ferragamo is missing out on possible mobile commerce sales by not linking advertisements to an optimized site following its banner ads in the New York Times mobile application for the iPhone.

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  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
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