Travel and hospitality
August 31, 2022
Luxury Is Our Love Language: Four Seasons relaunches brand with vibrant and fresh perspective on the luxury experience. Image courtesy of Four Seasons
By Amirah Keaton
Luxury hospitality group Four Seasons is offering its own take on the definition of luxury with a rebranding that speaks to its experiential expertise.
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","iv":"deb43d41c3831ec6255f30c90dfc4cfe","s":"11996702523b7548"}
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