Travel and hospitality
August 31, 2022
Luxury Is Our Love Language: Four Seasons relaunches brand with vibrant and fresh perspective on the luxury experience. Image courtesy of Four Seasons
By Amirah Keaton
Luxury hospitality group Four Seasons is offering its own take on the definition of luxury with a rebranding that speaks to its experiential expertise.
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","iv":"c2b424e3db7b2fbfe672da8f6f7e4966","s":"f3d901a5e4d9c875"}
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